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The Berkley Gulp! Minnow Lure is the ultimate alternative to live bait for open-water and ice-fishing anglers. Soaked in a powerful attractant, it catches more fish with every cast. Rig it and fish like you would with a live minnow, and fool fish with the lure's lifelike scent, taste, texture, and realistic water movement. Recharge the lure's effectiveness by putting it back in the jar after use.

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